A Russian cosmetics brand encourages you to abandon unrealistic self-expectations, rigid beauty routines, and emulation of “foreign” standards of beauty. We understand that your schedule involves work meetings, family and children, and tackling a million different issues. Yet, it’s important for you to look good and feel confident every day in life, not just on phone screens. Helping you achieve this is our mission. We love our audience and our products, creating them with sensitivity and attention to detail.