The “Live Now” Charity Foundation will participate in the International Business Gift Exhibition “Presentica 2024”

From September 19 to 21, 2024, the 24th International Business Gift Exhibition “PRESENTICA 2024” will be held at Gostiny Dvor. This year, the exhibition will become the largest event in the gift industry in Russia, bringing together over 300 major gift manufacturers and suppliers from across Russia and the CIS. Entry to the exhibition is free for everyone.

The “Live Now” Charity Foundation, which supports people with ALS, will present its products with life-affirming slogans: SMILE, DREAM, TAKE RISKS, LOVE, LIVE NOW! They will also introduce business representatives to a special collection of gifts reflecting the foundation’s philosophy and people with ALS’s ideas about basic values: scented candles, seed cards containing flower seeds, stylish bracelets, and other items that remind us to cherish the moment and live in the present. Yesterday is gone, tomorrow is yet to come, it’s important to remember this and live today! Many companies are now moving away from standard corporate gifts to meaningful gifts, expressing caring for others. The foundation believes that such gifts enhance human potential and become special. All proceeds from the sale of the collection will go to help people with ALS.

The “Live Now” Charity Foundation is the only foundation in Russia providing systematic support to people with ALS. ALS, better known as “Stephen Hawking’s disease,” is a rare incurable disease where motor neurons stop transmitting signals to muscles. A person gradually loses the ability to move independently, speak, swallow, and breathe.

At “PRESENTICA 2024,” the latest trends and ideas in gifts will be showcased, including premium products, seasonal and holiday gifts, business gifts, custom textiles, cozy home decor, jewelry, sweet gifts, and more. All exhibitors will have a unique opportunity to find new corporate clients, negotiate, and conclude major contracts with top clients right at Gostiny Dvor.

A rich business program is also provided for visitors, including lectures, workshops, and master classes with leading industry business experts. Speakers will share secrets of cold sales and successful cases of large companies, exchanging experiences with colleagues from various business fields.